Simple Web Design And SEO For Your Business Website

For any business, having a website is important. There are business website services available for web design and SEO. If you wish to do the design and SEO of your business website on your own, there are a few simple ways to get started.

Web Design

Keep It Simple– There is no need to go out and learn every type of code. In fact, a beginner could spend a lot of time reading through material and asking questions just to change an item on a page. If you plan to keep your website informative but simple, chances are there is something on the web already that suits your needs.

Use Templates– There are tons of free web design templates all over the internet. Search for “web templates” or “free web templates” and there should be enough results to keep you busy. After you’ve found a template that suits your needs, you can download it and use it as a framework for the site you wish to create.

Once the template of your business website is laid out and you have a few pages that need to be filled, you can begin to fill those pages with information about your business and services. This information should be well written, error-free, and optimized for search engine performance. This is called SEO (search engine optimization).

SEO

Keyword Research– There are tools available online to find the best keywords to use on your website. These keyword tools allow you to type in categories and services pertaining to your business. The keyword tool will then tell you which keywords are best to use on your business website (based on volume of searches and popularity). Keep in mind that long-tail and location-specific keywords are much easier to rank for. Keyword tools can be found by searching for “keyword tool.”

Be Consistent– Once the appropriate keywords are established for your business website, be sure to use the same keyword(s) throughout your webpage. Usually only one or two different keywords should appear on any page, and they should be used in every part of the page: title, headings, content, menus, meta tags, listings, links, anchor text. It is important that your keywords appear in as many places as possible, so consulting a website expert on how to utilize all of these places is extremely advantageous to your business website.